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Thoughts, stories and ideas.

    • Growing our affluence (proxies) - finding the rich and the rest

      Growing our affluence (proxies) - finding the rich and the rest

      29th September 2021

      Sometimes to get the perfect data, you have to think outside the box. Faced with a data limitation, Clive our Data Scientist, turned to Facebook to answer a few affluence questions

    • University Halls – are they designed with walking in mind?

      University Halls – are they designed with walking in mind?

      29th September 2021

      Moving to university comes with a lot of big decisions, including which university halls of residence. MAPP can make this decision a little easier; read below to find out how...

    • How 5 coloured gazebos, social bubbles and community spirit got us through Lockdown...

      How 5 coloured gazebos, social bubbles and community spirit got us through Lockdown...

      28th September 2021

      Martin, an associate at Geolytix, volunteers at Mudlarks, a charity which was deemed a front line care service during the pandemic. Here he discusses the challenges he faced, and how Geolytix helped support him, support others

    • Bank Branch Data Open and Free from Geolytix

      Bank Branch Data Open and Free from Geolytix

      23rd September 2021

      We are making the last 5 years of canonical UK bank branch data fully open under a CC0 license. It includes all UK branches - including those now shut - that have traded over the last five years. Read for more information...

    • In-person events are back on and we couldn't be happier

      In-person events are back on and we couldn't be happier

      23rd September 2021

      Our CEO Blair Freebairn headed to his first in-person event since before the pandemic started 18-months ago. Below he details the experience at ODI Canal Side Chats

    • GEOLYTIX Leeds - Setting up our new home

      GEOLYTIX Leeds - Setting up our new home

      15th September 2021

      With an ever growing team, twelve of whom are based in Leeds, we decided it was time to move into a new Leeds office. We have the Yorkshire tea at the ready...

    • Freedom Day has been and gone, but have people been enjoying their freedom in London?

      Freedom Day has been and gone, but have people been enjoying their freedom in London?

      31st August 2021

      We look at how London activity levels have recovered since Freedom Day on July 19th 2021.

    • GEOLYTIX shortlisted for Data IQ 'Best Place to Work in Data' Award

      GEOLYTIX shortlisted for Data IQ 'Best Place to Work in Data' Award

      25th August 2021

      We thought what better way to celebrate being shortlisted for 'Best Place to Work in Data' than to ask the team their thoughts on working at Geolytix.

    • Interaction Surfaces Explained - where do all the pings go?

      Interaction Surfaces Explained - where do all the pings go?

      25th August 2021

      Our data scientists are often supported and encouraged to go beyond the original use case of data to provide meaningful insights and inputs to improve our mathematical models and answer our clients' questions.

    • Is Food Delivery catering for the rural?

      Is Food Delivery catering for the rural?

      25th August 2021

      The pandemic has brought us a 'new normal'; one such shift has been housing demand. With people looking to relocate to homes outside the city, we look at whether Food Delivery is catering for the Rural.

    • Mobility Data – A tale of two IKEA's in Bucharest

      Mobility Data – A tale of two IKEA's in Bucharest

      18th August 2021

      Using mobility data, we look at the catchment areas around two major shopping parks in Bucharest - anchored by IKEA stores.

    • How to juggle freelance work with a research degree: a masters guide

      How to juggle freelance work with a research degree: a masters guide

      17th August 2021

      Oliver Hall recently joined Geolytix as a freelance software configuration developer, whilst completing his Masters at the University of Leeds. Here he discusses juggling masters work, a new job and multiple laptop screens...

    • Marugame Udon - Liverpool Street’s new lunch and evening spot

      Marugame Udon - Liverpool Street’s new lunch and evening spot

      29th July 2021

      Last week, Jas, Chris and Kate were fortunate enough to be invited to the soft opening of Marugame Udon, an authentic Japanese Udon restaurant, located a short walk from Liverpool St Station in London.

    • Conducting international business from your own home

      Conducting international business from your own home

      29th July 2021

      Luke has been based in Japan for 16 years, with nearly 4 of those at Geolytix. He supports our customers in the huge and fast-changing APAC region applying over 20 years of experience in network planning for a wide-range of leading retailers and brands.

    • From South Korea to the UK : Understanding 'how busy is this road?'

      From South Korea to the UK : Understanding 'how busy is this road?'

      28th July 2021

      We introduce you to one of our most ambitious data networks we have created - a modelled value count for every major road in the county of operation; we started with South Korea.

    • The Wimbledon Effect

      The Wimbledon Effect

      27th July 2021

      Wimbledon was back this year, after taking a hiatus in 2020 due to the pandemic - the first time the tournament hasn't been held since the Second World War. This year we could appreciate 'The Wimbeldon Effect' from another aspect - the boost in activity levels.

    • Tokyo Olympics - Summer in the City

      Tokyo Olympics - Summer in the City

      23rd July 2021

      Luke, our business development director based in Japan discusses the impact COVID has had on the largest and most complex sporting event in the world.

    • 3 months after joining Geolytix and I've finally met the team in-person

      3 months after joining Geolytix and I've finally met the team in-person

      21st July 2021

      With offices now allowed to officially open, Lizzie - our latest associate- discusses how working from home didn't hinder the spirit and qualities of Geolytix shining through the virtual workplace.

    • Could you be our next Data Analyst?

      Could you be our next Data Analyst?

      20th July 2021

      Do you like maps and numbers? Are you computer literate and proactively seek out new skills and software? This position could be for you......

    • Has Yorkshire bounced back?

      Has Yorkshire bounced back?

      6th July 2021

      The impact of the opening of outdoor seating on mobility levels in Yorkshire, compared to pre-COVID (2019) and lockdown (January - April 2021).

    • Is Poland turning discount?

      Is Poland turning discount?

      30th June 2021

      With discounters taking more and more market share in Poland, we thought it would be interesting to look at the journey of grocery retail in Poland through the years and try and answer the question: 'Is Poland turning discount?'

    • EUROS 2020(1): The GEOLYTIX Top Trumps

      EUROS 2020(1): The GEOLYTIX Top Trumps

      29th June 2021

      With the EUROS in full swing (and our office sweepstake well under way) we thought we would honour our appreciation of geography and celebrate the stadiums hosting the EUROS - as well as the teams themselves!

    • We're looking for our next Data Delivery Manager

      We're looking for our next Data Delivery Manager

      22nd June 2021

      We're looking for our next Data Delivery Manager; if this interests you, read below...

    • Location Planners...we want you!

      Location Planners...we want you!

      18th June 2021

      We are looking for a Location Planner to join our team - are you interested? If so, read below...

    • Department for International Trade Export Champions 2021

      Department for International Trade Export Champions 2021

      17th June 2021

      Geolytix are proud to announce that we have recently been recognised as ‘Export Champions’ from the UK’s Department for International Trade.

    • Life has changed, and so has retail...

      Life has changed, and so has retail...

      16th June 2021

      With the one year mark of the start of the pandemic (and multiple lockdowns) far behind us, our Project Director based in China, thought it would be the perfect opportunity to discuss how life - and retail - has changed.

    • Will large malls be replaced by smaller, more convenient venues in Poland?

      Will large malls be replaced by smaller, more convenient venues in Poland?

      10th June 2021

      As the world is slowly coming out of lockdown, we have been lucky enough to go on real site visits again; this week Jacek discusses his site visit in Warsaw!

    • Office Place Recovery

      Office Place Recovery

      9th June 2021

      Through the last 15 months, we have been using mobility data and applying it within 8,000 of our Retail Place boundaries to produce a weekly read on activity levels across the UK.

    • London has bounced back

      London has bounced back

      1st June 2021

      The impact of the opening of outdoor seating on mobility levels in London, compared to pre-COVID (2019) and lockdown (January-April 2021)

    • Modelled Traffic Volumes - a new product in our Road & Network data pack

      Modelled Traffic Volumes - a new product in our Road & Network data pack

      27th May 2021

      Our new product in the Road & Network data pack - Modelled Traffic Volumes, answers the question "how busy is this road?"

    • What causes the online halo?

      What causes the online halo?

      11th May 2021

      As much as the precise cause of the classic halo is not entirely settled, the online halo is not totally understood by retail planners. Yet their importance when planning and forecasting, means we need to both understand and model them when planning multi-channel networks.

    • Geolytix open Supermarket Retail Points - 20th Edition

      Geolytix open Supermarket Retail Points - 20th Edition

      10th May 2021

      The 20th version of Geolytix’s open data set; Retail Points, has now been released.

    • Mobility Data: Battle of Birmingham

      Mobility Data: Battle of Birmingham

      7th May 2021

      Birmingham and the Black Country was a highly requested area for us to look at next, and we couldn't resist. This time we've looked at: Aston Villa, Birmingham City, West Brom and Wolves and the results certainly are interesting...

    • Geolytix wins a Queen's Award for Enterprise for International Trade

      Geolytix wins a Queen's Award for Enterprise for International Trade

      28th April 2021

      We are absolutely thrilled to announce that Geolytix has been awarded it's second Queen's Award for Enterprise. This year we are being recognised for our excellence in International Trade.

    • Working in an International Community

      Working in an International Community

      28th April 2021

      Virtually working from home has been a change a lot of people have had to get used to in the past year. So imagine how tough it is to tackle that along with multiple time zones... Coco, based in China, discusses the perks (and challenges) of being part of a team spread across the globe

    • Geolytix - Going Global

      Geolytix - Going Global

      28th April 2021

      As Geolytix has been recognised with the Queen's Award for Enterprise: International Trade in April 2021, we look at our successes as a small but global company.